At our recent AGM, the Sandyford Business District Association (SBDA) launched the campaign to establish a Business Improvement District (BID) in the Sandyford Business District (SBD) Area. We, the members of the campaign task force, believe that the businesses in the SBD Area need to come together and work with each other to strengthen what our District has to offer.
A BID is a defined area within which businesses pay a small contribution in order to fund projects within the BID’s boundaries. A BID is business-led and provides you with the opportunity to have your say on the delivery of projects that will make a tangible difference to your business.
The BID model makes sure that everybody contributes to the governance and vision of our district. BIDs are business-led and provide you with the opportunity to have your say on the delivery of projects that will make a tangible difference to your business. Over the next 5 years, the Sandyford BID will bring in excess of €2.5 Million of additional investment – which will be provided through a sustainable business model run and governed by the businesses/stakeholders in the Sandyford BID area.
The Sandyford BID (SBiD) aims to develop a strong community among our businesses and residents by creating a clear sense of identity and place through a focus on:
Our vision is to establish Sandyford Business District (SBD) as
Initiate ‘Place Branding’ Programme to include evolution of SBD identity and creation of marketing collateral.
Generate new mapping of area based on “Tree” theme linked to road names.
Promote SBD through SBD website optimisation, video & marketing material.
Develop internal and external communications strategy.
Improve the infrastructure and work with relevant authorities in order to:
Initiate a comprehensive ‘Place-making’ Programme including:
-Landscape and park enhancements, green areas.
-New playgrounds and leisure areas.
-Activity spaces.
-Street furniture.
Invest in new Security Systems including CCTV and Registration Plate Recognition Technology.
Increase bus frequency.
Enhance the connectivity with Dublin airport, Dún Laoghaire, North Co. Wicklow.
Build new cycle lanes.
Business Events
Business Networking Events.
Breakfast Briefings/Seminars.
Exhibitions to promote business clusters.
Women in Business Events.
Recognition & awards for excellence.
Community Events
Winter Festival.
Sporting Events e.g. Community 5k ‘Twilight’ Run.
Food & Drink Festivals.
Social & Cultural
Pop-up Galleries in vacant buildings.
More lunchtime and evening venues.
Food markets.
Outdoor Cinema and Concerts.
Invest in a programme to attract investment from both FDI and indigenous investors
Organise events to attract potential investors
Create High Potential Start-up Hub
Establish ‘Welcome Centre’ for potential investors
Invest in Technology to ensure SBD can compete effectively against other ‘Smart’ Business Districts
Install digitised ‘Wayfinding’ Signage.
Bing and Google-ise SBD (‘Google My Business’ etc).
Invest in Smart District Technology (inc. Wifi & Broadband).
Develop effective (digital) Communication Strategy.
In order to deliver cost savings SBiD will
Provide businesses with the opportunity to participate in collaborative procurement and Cost Saving Initiatives / Green business initiatives.
Investigate jointly procured services for trade waste, recycling, utility and insurance bills.
Invest in staff retention programmes (discount schemes from SBD businesses).
Create a ‘Privilege Card’ for all residents who can avail of special discounts from SBD retailers in particular.
Communication re. availability of grant schemes.
